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Jessica Oppetit joins MYOB to power financial services and benefits for SMEs

New leader of FlareHR to continue driving value for employers and their teams

Jessica Oppetit has been appointed Executive General Manager, Financial Services and Benefits at MYOB. Jessica will lead the next chapter of the market-leading onboarding and benefits platform FlareHR, which was acquired by MYOB in 2022.

Jessica has extensive experience in technology and product innovation, having worked in global leadership roles at Apple, Via and, most recently at Flipdish, a UK restaurant-tech platform helping thousands of SME restaurant partners operate their businesses.

Jessica stated: “I’m delighted to join MYOB and to lead the Financial Services and Benefits team through its next phase. There is a tremendous opportunity to further support business owners by providing them with innovative benefits and seamless onboarding tools that are proven to drive employee engagement and retention. I look forward to working with the talented team to deliver more trailblazing solutions for our customers.”

Paul Robson, CEO of MYOB, said: “We are thrilled to have Jessica join the team at MYOB. Her impressive experience and passion for digital innovation will help us drive our ambitious program of work, particularly in the areas of benefits and onboarding. Jessica’s proven capability to drive innovation at a startup will ensure we continue to evolve and grow our offering for SMEs.”

One in two Australian SME employees is onboarded via FlareHR, with available benefits including novated leasing, everyday savings from major retailers and savings on larger expenses such as healthcare and energy.

Paul acknowledged the significant contributions of departing Executive General Managers Daniel Cohen and James Windon, who co-founded FlareHR.

“Daniel and James have been instrumental in shaping MYOB’s financial services and benefits offering and successfully led the FlareHR integration over recent years. Their leadership and vision have laid the foundation for the team’s future success, and we are grateful for their invaluable role at MYOB.”

For further information please contact

Selina Ife, Executive Communications Manager, selina.ife@myob.com

About MYOB

MYOB is a leading provider of cloud-based business management solutions with a core purpose of helping more businesses in Australia and New Zealand to start, survive and succeed. MYOB’s next-generation technology platforms deliver end-to end solutions for people and finance through to tax, supply chain, projects, employees and customers, empowering businesses with 0 to 1000 employees alongside a network of accountants, bookkeepers and consultants. For more information visit myob.com or follow MYOB on LinkedIn.