Benjamin Kluwgant, Author at MYOB Pulse

Benjamin Kluwgant

Ben is a technology enthusiast who is passionate about startups, small businesses and the development of high quality content. Aside from being a full time Government Incentives Advisor for a global consultancy firm called Catalyst Solutions, Ben is a regular contributor for several blogs and publications that offer guidance and advice to startups and SMEs. In his spare time, Ben is also a mentor at various incubators and accelerators across Australia and offers guidance about government funding and content creation.

Articles by Benjamin Kluwgant

Business management: Knowing when to say ‘no’

17th Oct, 2019 |
By Benjamin Kluwgant

Saying yes to every opportunity that presents itself can be tempting for the ambitious, but itâ€™s those that master the ability to say ‘no’ to certain opportunities who are likely to experience success in business management.

What you need to know about business structures

8th Oct, 2019 |
By Benjamin Kluwgant

One of the final things that need to be done before pressing go on a new business idea is structuring the company properly. Getting business structures right is crucial to any new starter, and here are some things to keep in mind when setting it all up.

Offering your employees the right types of benefits

2nd Oct, 2019 |
By Benjamin Kluwgant

Keeping your staff motivated is key to achieving workplace productivity. While the most common form of motivation is through incentivising employees, itâ€™s important to be aware of which employee benefits are most likely to drive the best results.

How to design epic SEO strategies for small business marketers

24th Sep, 2019 |
By Benjamin Kluwgant

One of the most powerful tools known to businesses today is the use of Search Engine Optimisation (SEO). Understanding what it is and knowing how to harness its huge potential, is crucial in order to survive in todayâ€™s competitive marketplaces.

Why your side hustle is killing your day job

13th Sep, 2019 |
By Benjamin Kluwgant

Having an additional stream of income outside nine-to-five job has become a popular concept amongst people in the entrepreneurial workforce. But if youâ€™re not careful, your extra income can quickly turn from side hustle into a side hassle. Hereâ€™s why.

Want to survive in the new retail paradigm? Loyalty is key

5th Sep, 2019 |
By Benjamin Kluwgant

There is a worldwide recession-like cool off taking place in retail sales, with large e-commerce companies pushing their way to the fore. Hereâ€™s how Australia is reacting and what SMEs can do to protect themselves.

How to choose a killer name for your business

26th Aug, 2019 |
By Benjamin Kluwgant

The name you choose for your business has the power to make it more relatable and accessible but can also achieve the exact opposite. Here are some pointers on how to choose a killer name for your new business venture.

Cloud computing basics for small business

5th Aug, 2019 |
By Benjamin Kluwgant

Cloud computing is one of the tech buzzwords of our time, yet its meaning and use is unknown to many small business owners. Hereâ€™s a beginnerâ€™s guide to cloud computing for SMEs.

4 essential steps for making any digital marketing plan

26th Jul, 2019 |
By Benjamin Kluwgant

Social media is a powerful tool that gives SMEs the ability promote their offering to a targeted and devoted audience. Here are the four steps in making an unbreakable digital marketing plan that will help you maximise the high potential of social.